Here is a breakdown of how the structure of each week of the programme will be with a list of each of our guest lecturers

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Week one

Lean startup methodology: build, measure, learn

Breakdown:

  • What is the lean startup method and why is it useful?
  • What is an MVP and how do I make mine?
  • What should I measure to validate my idea?

Speaker

Marie Krebs,

People Operations Manager, Learnerbly

Marie Krebs.jpeg

MVP - what does it look like? Beta testing MVP: Offering a solution to the problem

Breakdown:

  • What is a minimum viable product?
  • What does an MVP for my startup look like?
  • How can I iterate on my MVP to validate my idea and assumptions?

Speaker:

Afiya Chohollo,

Director of Technical Program Management, Onfido

Afiya Chohollo.jpeg

Week two

Milestones to track product development and community engagement

Breakdown:

  • What work should I prioritise in the first months of working on my business?
  • How do I measure the success of my solution with regard to the problem I’m solving?
  • How do I set goals to mark my progress?

Speaker:

Pac O’Shea

Project Director | Product Owner | Agile Coach,

Theodo UK

Pac O’Shea.jpeg

User research: speaking to customers and understanding the problem better

Breakdown:

  • Identifying my target audience
  • Designing surveys and conducting research
  • Competition and understanding the size of the market for my goods and services

Speaker:

Alex Vasili

Head of Creative Services, MVF

Alex Vasili.jpeg

Week three

Community building: sharing insight, keeping up conversations, maintaining relationships with early users

Breakdown:

  • What communication channels should I use to build my community?
  • What topics should I discuss with my community?
  • How do I delight my customers and create feedback loops?

Speaker:

Iulia Tudor

Investor Engagement Manager,

Digital Catapult

Iulia Tudor.jpeg

No Code Tools and building products

Breakdown:

  • What no-code tools are out there for building products?
  • How can no-code tools help me organise my business behind the scenes?
  • No code tools for managing contacts, tracking sales and relationships and more

Speaker:

Chrissie Smith

Head of Operations,

HANDS HQ

Chrissie Smith.jpeg

Week four

Forecasting and other finance essentials

Breakdown:

  • How much money will it cost to run my business?
  • Pricing and revenue
  • Tools and models for forecasting, invoicing and accounting

Speaker:

Saalim Chowdhury

Growing & Accelerating Ventures,

Intersection of Corporates, Startups & Investing

Saalim Chowdhury.jpeg

Incorporation, contracts and other legal essentials

Breakdown:

  • How to incorporate your limited company
  • What legal teams at startups do
  • What to watch out for when you first start up your biz

Speaker:

Oyinloluwa Baikie

Commercial Legal Counsel,

Deliveroo

Oyinloluwa Baikie.jpeg

Reaching customers: hacks, things that don’t scale, marketing channels

Breakdown:

  • Customer profiles and marketing personas
  • Where does my target audience spend their time online? / How can I connect with them there?
  • Cost-effective ways to get my customers’ attention

Speaker:

Raquel Soares

Marketing Manager,

GoCardless

Raquel Soares.jpeg

Week five

Team building, advisors/mentors: whose help matters most

Breakdown:

  • Understanding my strengths and areas of development
  • Which areas of development are most critical to my business succeeding?
  • Filling in the gaps: finding experts related to my market and target audience

Speaker:

Abi Adamson

Global Talent Acquisition,

AKA UK

Abi Adamson.jpeg

Leadership: peer network, essential skills and resilience

Breakdown:

  • My leadership toolkit
  • Personal development goals and strategies
  • My resilience toolkit

Speaker:

Yumika Brewster

Strategy and Operations Lead,

Portify

Yumika Brewster.jpeg

How to launch and keep launching and tracking success metrics

Breakdown:

  • Devising a launch strategy for sharing my business with the public
  • Learning from my first launch to launch again and repeat campaigns
  • How to pick success metrics and how to use data to make better decisions

Speaker:

Matt Davey

COO - Chief Operations Optimist,

1Password

Matt Davey.jpeg